In order to exercise our digital muscles, let’s redesign Google.com! This is limited strictly to a reskinning of the current site. Rebranding and/or adding any new functionalities to the home search page is completely optional. With there being already a minimal approach to the page, reimagining should require us to think hard, critically and outside of the box to create a quality solution.
Projects will be submitted throughout the day on Sunday, April 20th so mark your calendars!
Two of our members have been a part of events and projects that we feel are worth talking about.
First up, if you go to your local Walmart you will be able to see some of Jenn DiMenna's work up on the shelf! She is responsible for the design of the Sriracha flavored Pringles. With the lively dragon conveying the sensation of getting Sriracha happy on your next meal, why wouldn't you want to buy it? That dragon is speaking to us and it is saying, “Buy some Pringles and breathe fire like me, I know you're jealous!” The product and shots of the packaging have been featured on Time magazine’s website as well. Way to go Jenn!
Next up, our only member that is still in college received a few honors late last month at the Addy Awards banquet by AAF (American Advertising Federation). Jake Nolan is interning with Purdue’s Housing & Food Services Marketing department while finishing his undergraduate degree. Through his work done while working there, he won a Silver Addy for a point-of-purchase poster he created as well as both a Gold Addy and Best in Show Addy for his involvement in a campaign for residential life.
To check out the work Jenn and Jake have done thus far in the Letter Society, click here and go to their respective pages. Congratulations to both Jenn and Jake for their accomplishments and we hope to be sharing more great news with you as it happens our members!